Update, survey results are in. Summarised as follows:
Please take a look and let me know if you think I’ve missed anything. The full responses can be found here.
1. What should the goal of the website be?
Quite a wide variety of answers here, perhaps reflecting the general differences of opinion on what CityDAO itself should focus on. However the two main themes were:
- Inform - Summarize the project
- Engage - Make people excited about the project and show them how to get involved
2. What information must be included to help first-time visitors?
- Mission and vision
- What it means to be a citizen
- How to get involved
- What the roadmap looks like
- NFT link
3. What was missing, that you wish was provided when you first encountered CityDAO?
No common themes here although it’s worth flagging one important response saying that the current site is not accessible. E.g. It does not follow WCAG contrast guidelines.
4. What do you like most about the current site?
Two things came across loud and clear here: the simplicity, and the black and green colour scheme.
5. What do you like least about the current site?
Quite a few different answers here but the core issues seem to be that it doesn’t include enough info on what the DAO, what it’s doing, or how to get involved.
6. What feelings should the website evoke for new visitors?
Clear message that excitement is what we should evoke.
Excitement. We’re doing some revolutionary stuff here and it’s not really conveyed by the site
and
excitement, that this is the future (city on bchain)
7. Good sites we can use as inspiration
- Solana - ‘sleek and informative’
- Stripe
- IDEO - for story and showcasing
- Huxley Comics
- Notional finances (not sure of the right link to this one?)
Unfortunately no nice DAO examples here. Might be worth doing a more deliberate survey/analysis of other DAO sites as part of UX/Design work?
8. Do you have any other ideas for the website?
Lots of great ideas here! I particularly liked:
Live cam of parcel 0
I like the idea of a “city tour” (probably as an offshoot / “Learn More” section) that walks through the DAO and its operations as if an actual city. Highlight different areas of Discord, Discourse, Snapshot, Notion, etc and make it personalized. User can select the “developer path” and it walks them through getting involved in that role.
Provide a means for people to donate crypto to the project. Some folks may not be able to afford citizenship but still want to help turn the project into reality.
Let me know if you think I’ve missed anything. Next step will be to draft a project brief based on these takeaways. The brief will be 1-2 pages specifing:
- the main goal of the site
- any essential info the site must include
- constraints (timeline/tech etc)
All contents will be driven by the survey results above, and we will iterate the brief based on feedback from design, dev, and onboarding.
Best,
tyro